What each department actually does.
The homepage shows you the machine. This is the parts list.
Gets you found.
Google, Maps, ChatGPT. The work that brings people in before the phone ever rings.
| ROLE | WHAT IT DOES | STATUS |
|---|---|---|
| Content writer | Service-area pages, blog posts, emails in your voice. | live |
| SEO specialist | On-page, internal links, keyword expansion. | live |
| AI ranking specialist | Schema + entity work that gets you cited in ChatGPT, Perplexity, AI Overviews. | live |
| Google Ads manager | Bid management, negatives, A/B, dayparting. Runs your Google Ads end-to-end. | pilot |
| Meta Ads manager | Facebook + Instagram campaigns, audience building, creative testing. | pilot |
| LLM Ads manager | OpenAI Ads, Perplexity Pro sponsored sources, AIO ads. Ships when APIs open. | roadmap |
| Social manager | Posts to IG, FB, TikTok. Replies to comments. Doubles down on what works. | live |
| Email marketer | Sequences, broadcasts, post-purchase. The right email at the right time. | live |
| HARO agent | Reads journalist queries from HARO + Featured.com. Drafts replies in your voice. | pilot |
| Outreach agent | Podcast pitches, resource-page outreach, broken-link reclamation. | pilot |
| Citation builder | 100+ free directories. Monthly NAP sweep keeps everything consistent. | live |
| Reviews manager | Asks at the right moment, replies to every review, flags the angry ones to you. | live |
| Web dev / Site editor | Edits your site by chat. Astro, WordPress, Shopify, Webflow today. | pilot |
| Brand voice editor | Rewrites anything that does not sound like you. Cross-channel QA layer. | live |
Turns enquiries into booked jobs.
Every lead answered, qualified, quoted and followed up. Day and night.
| ROLE | WHAT IT DOES | STATUS |
|---|---|---|
| Lead qualifier | Filters tire-kickers from real buyers in under 30 seconds. | live |
| Quote builder | Builds quotes in chat. Knows your prices, add-ons, discounts. Sends Stripe link. | live |
| Booking assistant | Books appointments straight from chat. Checks calendar, holds slot, confirms. | live |
| Close-the-deal | The showpiece. Hesitant lead to credit card in under 5 seconds. | live |
| Objection handler | Tested answers for the common nos. Too expensive, wrong dates, dont know you. | live |
| Follow-up rep | 3-step sequence over 7 days for every ghosted lead. Books the ones who come back. | live |
| Cross-sell / upsell | Spots the right moment for an add-on. Drafts the offer, you approve. | live |
| CRO / A/B test | A/B on landing pages and chat openers. Drops losers, scales winners. No engineer needed. | pilot |
Looks after the customer after the sale.
The questions, the updates, the complaints. Handled, logged, summarised every Friday.
| ROLE | WHAT IT DOES | STATUS |
|---|---|---|
| FAQ answerer | Hours, services, area, insurance. Instant answers, any hour of the night. | live |
| Order tracker | Customer always knows what is next. Truck departed at 8am. Crew in 20 min. | pilot |
| Refund handler | By your rules. Inside the window, in policy = refund. Outside = routed to you with reasoning. | live |
| Complaint triage | Classifies severity. Mild handled in chat. Serious flagged to your phone in 60 seconds. | live |
| Onboarding guide | Walks every new customer through what to expect. They feel taken care of from day one. | live |
| Ops analyst | Watches your numbers, tells you what changed. Like a CFO who never sleeps. | pilot |
| Voicemail-to-SMS | Auto-texts the customer within 2 min of a missed call. Ships when telephony lands. | roadmap |
| Reputation alerts | Monitors Yelp, Google, BBB, Reddit for new reviews and brand mentions. | pilot |
One brain behind every agent.
Every role above plugs into the same shared brain. That is what makes them act like one team instead of a dozen separate tools.
No jargon, no logins to learn. One brain doing the remembering so you do not have to.
One workspace. Every signal. Friday email.
Every conversation, every booking, every refund, every follow-up lives in one workspace. You drill into any message. The Friday 5pm summary is auto-built from this. Bigger tier unlocks more in the sidebar.
Start where it hurts most.
Marketing, sales, or the day-to-day. Pick the one costing you sleep and we set that up first. The rest can come later.
One 30-minute conversation about your business. That's the whole job interview.